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Start a Google AdSense Account and Make Money Blogging

  1. Read the Google AdSense program policies.
Familiarize yourself with what you can and cannot do as part of the Google AdSense program to ensure you're prepared to start your new account.
  1. Visit the Google AdSense home page.
Click on the 'Sign Up Now' button in the upper righthand corner of your screen.
  1. Complete the online application.
You will need to provide your blog's url and primary language as well as answer some questions related to the rules of the Google AdSense program. You'll also need to provide your payment information to receive the money you generate on your blog from Google.
  1. Access your new account and review the ads available to you.
Google AdSense provides a wide variety of advertising options to bloggers from text ads to image ads and more. Take some time to research everything that's available to determine what will work best for your blog.
  1. Select your ad design choices.
Once you've decided which ad opportunities are best for your blog, select them. Google will provide a snippet of HTML code to you after you make your selection.
  1. Insert your Google AdSense HTML code into your blog.
Copy and paste the HTML code provided by Google into your blog's template. One of the easiest ways for a beginner blogger to do this is by inserting a text widget into his or her blog's template and pasting the code in the widget.
  1. Let Google do the rest.
It may take a few hours or a few days for Google to start serving ads on your blog. Google will search your blog to determine the predominant subjects of each page. When readers visit your blog, the HTML code you pasted into your blog from Google will activate and relevant ads will be displayed based on each page's content.
  1. Collect your money.
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15 Tips to Increase Blog Traffic


The blogosphere is a big and busy world with over 100 million blogs and growing. How do you attract visitors to your blog? Follow these simple tips to drive traffic to your blog.

1. Write Well and Write Often

Frequently updating your blog with useful content is the first step to building your blog's audience. The content you write is what will keep readers coming back for more. Make sure you have something meaningful to say to them and say it often to maintain their interest and keep them loyal.
Furthermore, post frequently to increase the number of chances you have for your blog's content to be noticed by search engines such as Google or Technorati.


2. Submit Your Blog to Search Engines

Get on the radar screen for the popular search engines such as Google and Yahoo! by submitting your blog's URL to them. Most search engines provide a 'Submit' link (or something similar) to notify the search engine of your new blog, so those search engines will crawl it and include your pages in their results.
It's important to understand that simply submitting your blog to search engines doesn't mean your pages will appear at the top of a Google search results screen, but at least your blog will be included and will have the chance of being picked up by a search engine.

3. Use and Update Your Blogroll

By adding links to sites you like in your blogroll, the owners of those blogs will find your blog and will be likely to add a reciprocal link in their blogrolls. It's an easy way to get the link to your blog in front of many readers on other blogs. The hope is that some of those readers will click on the link to your blog on the other blogs' blogrolls and find your content interesting and enjoyable turning them into loyal readers.

4. Harness the Power of Comments

Commenting is a simple and essential tool to increase your blog's traffic. First, respond to comments left on your blog to show your readers that you value their opinions and draw them into a two-way conversation. This will increase reader loyalty.
Second, leave comments on other blogs to drive new traffic. Make sure you leave your blog's URL in your comment, so you create a link back to your own blog. Many people will read the comments left on a blog post. If they read a particularly interesting comment, they are highly likely to click on the link to visit the commentor's website. It's important to make sure you leave meaningful comments that are likely to invite people to click on your link to read more.

5. Syndicate Your Blog's Content with an RSS Feed

Setting up an RSS feed button on your blog makes it easy for your loyal readers to not just read your blog but also know when you publish new content.

6. Use Links and Trackbacks

Links are one of the most powerful parts of your blog. Not only are links noticed by search engines, but they also act as a tap on the shoulder to other bloggers who can easily identify who is linking to their sites. Linking helps to get you noticed by other bloggers who are likely to investigate the sites that are linking to them. This may lead them to become new readers of your blog or to add links to your blog from theirs.
You can take links to other blogs a step further by leaving a trackback on the other blog to let them know you've linked to them. Blogs that allow trackbacks will include a link back to your blog in the comments section of the post that you originally linked to. People do click on trackback links!

7. Tag Your Posts

It takes a few extra seconds to add tags to each of your blog posts, but it's worth the time in terms of the additional traffic tags can drive to your blog. Tags (like links) are easily noticed by search engines. They're also key to helping readers find your blog when they perform searches on popular blog search engines such as Technorati.

8. Submit Your Posts to Social Bookmarking Sites

Taking the time to submit your best posts to social bookmarking sites such as digg, StumbleUpon, Reddit and more can be a simple way to quickly boost traffic to your blog.

9. Remember Search Engine Optimization

When you write your blog posts and pages, remember to optimize your pages for search engines to find them. Include relevant keywords and links but don't overload your posts with too many relevant keywords or completely irrelevant keywords. Doing so can be considered spamming and could have negative results such as your blog being removed from Google's search entirely.

10. Don't Forget Images

Images don't just make your blog look pretty, they also help people find you in search engine listings. People often use the image search options offered by Google, Yahoo! and other search engines, and naming your images with search engine optimization in mind can easily boost your traffic.
The blogosphere is a big and busy world with over 100 million blogs and growing. How do you attract visitors to your blog? Follow these simple tips to drive traffic to your blog.

11. Consider Guest Blogging

Guest blogging can be done when you write a guest post on another blogger's blog or when another blogger writes a guest post on your blog. Both methods are likely to increase traffic as your blog will be exposed to the other blogger's audience. Many of the other blogger's readers will visit your blog to see what you have to say.


12. Join Forums, Web Rings or Online Groups

Find online forums, web rings, groups or social networking sites such as Facebook and LinkedIn where you can share ideas and ask questions of like-minded individuals. Add a link to your blog in your signature line or profile, so each time you post on a forum or participate in another online network, you're indirectly promoting your blog. Chances are many people will click on that link to learn more about you.

13. Promote Outside Your Blog

Promoting your blog shouldn't stop when you step outside the blogosphere. Add your blog's URL to your email signature and business cards. Talk about it in offline conversations. It's important to get your name and your blog's URL noticed offline, too.

14. Nominate Yourself and Other Blogs for Blog Awards

There are a number of blog awards given out throughout the year. Nominating yourself and other blogs and bloggers can draw attention to your blog and drive traffic to it.

15. Don't Be Shy

The most important part of the blogosphere is its community and much of your success as a blogger will be tied to your willingness to network with that community. Don't be afraid to ask questions, join conversations or just say hi and introduce yourself. Don't sit back and hope the online world will find you. Speak out and get yourself noticed. Let the blogosphere know you've arrived and have something to say!
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How To Increase Your Blog's Earning Potential with Google AdSense

When you include Google AdSense ads on your blog, there is certainly potential to make money, but how? Many beginner bloggers have Google AdSense ads running, but the earnings aren't coming. Follow the steps below to give your blog's Google AdSense program the greatest chance for success and start making money now.
Time Required: Ongoing
Here's How:
  1. Determine your blog's primary focus.

    Google AdSense ads are most effective when they are served to people who are interested in the products and services those ads offer. With that in mind, Google AdSense tends to work best on blogs that are about niche topics such as a specific product or hobby. Consider how you can make your blog's topic more focused to better attract specific types of readers and specific types of ads.

  2. Write consistent and focused content.

    Google serves ads based on the content on each of your pages. The more focused your content is on each page, the better Google can determine which ads are the most relevant to your readers. Write consistently and stay focused on a specific topic to increase the likelihood that Google will display ads on your blog that your readers are apt to click on.

  3. Work to increase your blog's traffic.

    The more visitors to your blog, the more potential for clicks on your Google AdSense ads. Work to increase your blog's traffic to boost your chances for ad click-throughs. However, keep in mind that if you write focused content, the ads on your blog will be relevant to that content. The traffic that comes to your blog needs to be interested in your blog's topic and your content, or they are not likely to be interested in your corresponding Google AdSense ads. Work to drive traffic but make a concerted effort to find traffic that adds value to your blog.

  4. Research and test keywords.

    Google serves ads through its AdSense program based on keywords. Advertisers bid on keywords relevant to their businesses. Some keywords are more popular than others and therefore, drive higher bids. Higher paying keywords also mean higher payouts to you when your readers click on them. The ads served on your site are determined by the content on your site. If you're writing about topics related to higher paying keywords, then you're likely to earn more money from your Google AdSense program than if you wrote about topics related to lower paying keywords.

  5. Test Google AdSense ad positions on your blog.

    You can display Google AdSense ads just about anywhere on your blog. Test a variety of positions on your blog to determine which work best for you in terms of generating click-throughs and maximum revenue.


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Google Adsense Tips, Tricks, and Secrets


I’ve been reading a few forums and blogs about Google Adsense tips lately, and thought it would be helpful to consolidate as many as possible in one place without the comments. I’ve also thrown in a few tips of my own. We start out with some of the basic general stuff and move to the more specific topics later on.

Build an Empire?

When you’re deciding to become a website publisher you will fall into one of two broad categories:
  • Publish 100 websites that each earn $1 a day profit
  • Publish 1 website that earns $100 a day profit
The reality of it is, most people end up somewhere in between. Having 100 websites leaves you with maintenance, management and content issues. Having one website leaves you open to all sort of fluctuations (search engines algorithm’s, market trends, etc). You can adapt your plan on the way, but you’ll have an easier time if you start out going in the direction of where you want to end up.
General or Niche
You can build your website around general topics or niche ones. Generally speaking niche websites work better with adsense. First off the ad targeting is much better. Secondly as you have a narrow focus your writing naturally becomes more expert in nature. Hopefully this makes you more authority in your field.
If this is your first try at building an adsense website, make it about something you enjoy. It will make the process much easier and less painful to accomplish. You should however make sure that your topic has enough of an ad inventory and the payout is at a level you are comfortable with. You may love medieval folk dancing, but the pool of advertisers for that subject is very small (in fact it’s currently zero).
Once you’ve gotten the hang of how Adsense works on a website, you are going to want to dabble in some high paying keywords, you may even be tempted to buy a high paying keyword list. This does come with some dangers. First off the level of fraud is much higher on the big money terms. Secondly there is a distortion of the supply and demand relationship for these terms. Everyone wants ads on their website that make $35 or more a click, however the number of advertisers who are willing to pay that much is pretty limited. Additionally the competition for that traffic is going to be stiff. So, don’t try to run with the big dogs if you can’t keep up. If you have to ask if you’re a big dog, then chances are, you’re not.

New Sites, Files and Maintenance

When you’re building a new site don’t put adsense on it until it’s finished. In fact I’d go even farther and say don’t put adsense on it until you have built inbound links and started getting traffic. If you put up a website with “lorem ipsum” dummy or placeholder text, your adsense ads will almost certainly be off topic. This is often true for new files on existing websites, especially if the topic is new or different. It may take days or weeks for google’s media bot to come back to your page and get the ads properly targeted. TIP: If you start getting lots of traffic from a variety of IP’s you will speed this process up dramatically.
I like to build my sites using include files. I put the header, footer and navigation in common files. It makes it much easier to maintain and manage. I also like to put my adsense code in include files. If I want/need to change my adsense code, it’s only one file I have to work with. TIP: I also use programming to turn the adsense on or off. I can change one global variable to true or false and my adsense ads will appear or disappear.

Managing URL’s and channels

Adsense channels is one area where it’s really easy to go overboard with stats. You can set up URL channels to compare how one website is doing to another. You can also set up sub channels for each URL. If you wanted to you do something channels like this:
  • domain1.com – 728 banner
  • domain1.com – 336 block
  • domain1.com – text link
  • domain2.com – 728 banner
  • domain2.com – image banner
  • domain2.com – 336 block
  • domain3.com – 300 block
While this is great for testing and knowing who clicks where and why, it makes your reporting a little wonky. Your total number will always be correct but when you look at your reports with a channel break down things will get displayed multiple times and not add up to correct total. Makes things pretty confusing, so decide if you really need/want that level of reporting detail. TIP: At the very least you want to know what URL is generating the income so be sure to enter distinct URL channels.

Site Design and Integration


Once you know you are going to put adsense on your website you’re going to have to consider where to put it. If this is new site it’s easier, if it’s an existing site it’s more difficult. While there are some people who will be able to do it, in most cases I’d say if you just slap the adsense code in, you’ll end up with a frankensite monster (props to Tedster of WMW for the buzzword). While every website is different, Google has published some heat maps showing the optimal locations. No surprise that the best spots are middle of the page and left hand side. Now I’ve done really well by placing it on the right, but you should know why you’re doing it that way before hand, and be prepared to change it if it doesn’t work out.
Google has also has published a list of the highest performing ad sizes:
  • 336×280 large rectangle
  • 300×250 inline rectangle
  • 160×600 wide skyscraper
From the sites that I run, I do really well with the 336 rectangle and 160 skyscraper. My next best performing ad size is the 728 leaderboard, I don’t really use the 300 inline rectangle too often. So really it depends on how well you integrate these into your site. Placement can have a dramatic effect on performance. TIP: When working on a new site or new layout you may want to give each location it’s own channel for a little while until you understand the users behavior.
Another ‘trick’ that can increase your CTR is by blending your adsense into your body copy. For example if your body copy is black, remove the adsense border and make the title, text, and URL black.TIP: Try changing all of your page hyperlinks to a high contrast color (like dark red or a bold blue) then change the adsense title to the same color.
The one area where I’ve found blended ads don’t perform as well is forums, especially ones with a high volume of repeat members. Regular visitors develop banner blindness pretty quickly. One ‘trick’ to keep the ads from being ignored is to randomize the color and even the placement. As with any of the decisions about location, placement and color it’s a trade off. How much do you emphasize the ads without annoying your visitors. Remember it’s better to have a 1% CTR with 500 regular visitors as opposed to a 5% CTR with 50 visitors. TIP: For forums try placing the adsense ads directly above or below the the first forum thread.

Using Images

One of the latest ’secrets’ to make the rounds is using images placed directly above or below an adsense leaderboard. This has been used for a while but came out in a digital point forum thread where a member talked about quadrupling their CTR.
Basically you set up the adsense code in a table with four images that line up directly with the ads. Whether or not this is deceptive is fuzzy and very subjective. Obviously four blinking arrows would be ‘enticing people to click’ and be against the adsense TOS. However placing pictures of 4 laptops over laptops ads isn’t, so use your best judgment here and look at it from the advertiser or Google’s perspective. If you have a question as to your implementation being ‘over the line’ write to adsense and ask them to take a look.
As far as using the images, I’ve done it and can tell you it definitely works. You get the best results when the images ‘complete the story the ads are telling’. For example if you have ads about apple pies, use pictures of freshly baked apple pies, instead of granny smith, Macintosh, pink lady, and braeburn apples. TIP: Don’t limit yourself to using images only on that size ad unit, it works just as well with the other sizes, like the 336 rectangle.

Added:
 

I got a little criticizm for this and rightly so, as I wasn’t specific as I could have been. Do not use very identifiable brand name or products for your images. Use generic non-specific stock images whenever possible and appropriate.

Multiple Ad Units

Another way to increase ad revenue is to use multiple ad units. According to Google’s TOS you are allowed to post up to three ad units per page. Similar to standard search results the highest paying ad units will be served first and the lowest being served last. If there is enough of an ad inventory, place all three ad units. However you should pay attention to the payouts. Current assumption is you get 60% of the revenue (on a $0.05 click you get $0.03). So if a click from the third ad unit is only paying between 3 to 5 cents you may want to omit it from your page. This is one are where giving your ad units channels does have value. If one ad unit is getting a higher percentage of click throughs you’ll want to make sure the highest paying ads are being served there. TIP:Use CSS positioning to get your highest paying ads serving in the location with the highest CTR.

Adsense in RSS

With the growth of blogs and RSS feeds you’re starting to see adsense included in the feeds now. IMHO this doesn’t work, and here’s why:
  • You only get to place one ad unit.
  • You have no control over finding the ’sweet spot’ for the ad unit.
  • The ads are usually poorly targeted (this is getting better).
  • People develop ‘banner blindness’.
I know people like being able to read full postings in their feed reader, and there are at least a dozen other reasons for full posts from pleasing your users to mobile offline computing, all of which are completely valid. However if your website depends on generating adsense revenue to survive, then bring them to the site and show them the ads there.

Affiliate Sites

Placing Adsense on affiliate sites is tricky. Are you giving up a $10, $20, or $30 sale for a $1 click? This is something you have to test on your own to figure out. If you aren’t converting now it’s definitely worth a try. I like to use adsense on my article pages. For example let’s say you had an affiliate website where you sold shoes. You’re going to need some related articles to ‘flesh out’ the site. Things like ‘getting a shoe shine’ or ‘finding a shoe repair shop’ these are excellent spots for adsense. While you won’t get rich, they will usually provide a small steady income and cover things like hosting costs.TIP: If you find you have pages getting more than 50 clicks per month add more pages about this topic, and link the pages together. Mine you logs for the search terms used.

PPC Arbitrage

This is a dicey subject so I’m going to steer clear of precise examples. Basically you bid on low volume uber niche terms at a very low cost. You set up landing page that contains high payout ads for the related general topic. You are looking for terms with a large gap between the price you are bidding on adwords and the price you are getting on Adsense. If you pay $0.10 a click and get $1.00 a click you make $0.90 each click. To get your adsense ad approved you will need to ‘add some value’ along the way. You can make a killing or get taken to the cleaners with this one, so make sure you know what you are doing before you try it.

Have any other adsense tips, tricks or secrets? Drop me an email and let me know, I’ll give you credit.
Added
728 leaderboard works very well if it is just above the end of the
“above the fold” area on what would be considered your viewers average
resolution/browser window size if there are few other enticing links
above the fold. Makes for an interesting layout but if you’re building
a site for AdSense it may be worth it. We consistently receive very
high CTRs from doing this.

Try to build sites that allow you to quickly try any and all of
those locations outlined in the heatmap guide or at least allow you a
wide degree of freedom to easily change ad/content locations.
via:nuevojefe




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How Much Money Can You Make From AdSense?

According to a poll done by Problogger a while ago most AdSense publishers, about 30%, make less than $10 a month whilst the second highest amount of AdSense sites (20%) earn up to $500 a month.

There are however around 5% who earn more than $10,000 a month from Google's magic AdSense program.

This should give us AdSense publishers a lot of encouragement when you think that it is entirely possible to make $10,000 a month from AdSense as there are people making that kind of money every month.

So whilst these kind of earnings are a reality, to make this kind of money you need to ask yourself the following questions;

  • How much do you want to make from AdSense?
  • How hard are you willing to work to achieve this?
  • How much time are you willing to spend working the Google AdSense program?

If you can honestly answer "whatever it takes" or something to that effect & you are willing to commit yourself to working towards that monthly AdSense earning figure then you may have a chance of actually achieving it.

So How Can You Make $10,000 From AdSense?

Well here a two ways to do it;

  1. Put up 1,000 sites that each make $10 a month

  2. or...
  3. Put up 1 site that makes $10,000 a month

Seriously though you would need more than just 1 website but certainly not as many as 1,000 - that would just be too difficult to manage & maintain.

Factors That May Influence Your AdSense Revenue

  • Topic & Number of Sites

    Start with a few which have fairly popular topics such as photography or web design where you can be assured of enough demand & advertisers for Google to serve up AdSense ads on your sites.

    A topic for which there is little or no demand will not have enough advertisers for Google to provide your site with AdSense ads.

  • Earnings Per Click

    The higher your AdSense earnings per ad click the less clicks you will require to reach your revenue target.

    Therefore ensure that your content is rich with high paying keywords so that you get AdSense ads that will produce higher earnings per click - sometimes just 1 click can generate as much as $5.00 whereas many clicks will only make $0.01c.

  • CTR (Click Through Rate)

    The higher your CTR the higher your earnings for a particular number of site visitors.

  • Website Traffic

    All other things being equal, more traffic will generate more revenue

  • Relevant Ads

    If the ads Google serves up are not relevant to your site's content your site visitors will be unlikely to click on them as they won't be to do with what attracted them to your site.

To sum up, the amount of money you make from AdSense = CTR + Traffic Volume + Ads with High Paying Keywords + Relevant Ads

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